Hello, Daydreamers! Another update on Adele's third studio album. According to an anonymous source who spoke exclusively to the Daily Star (which is not an entirely reliable source, keep in mind), revealed that Adele has not only finished the album, but will most likely title it 25 as expected and "pull a Beyoncé", meaning that she plans to release the album as a surprise later on in the year, similarly to how Beyoncé released her self-titled fifth studio album as a surprise back in December of 2013. While speaking about the alleged surprise release, the source said:
|“||The plan is to release internationally on iTunes as a complete surprise without any previous promotion or build-up publicity campaign. The shock tactics worked amazingly well for Beyoncé and the feeling is Adele's new album is so widely anticipated it doesn't need a long promotional build-up.||”|
Previously it was confirmed by Ryan Tedder ("Rumour Has It", "Turning Tables") that Adele was working on the new album and that he had finished up work with her, but was going back into the studio with her after the Billboard Music Awards; he further stated that Adele will release the album when she feels it is good and ready. In addition to this, Diane Warren and Phil Collins have both confirmed they have worked with Adele, and Paul Epworth ("Rolling in the Deep", "He Won't Go", "I'll Be Waiting", "Skyfall") is assumed to be attached to the project, as Adele stated at the Academy Awards last year that he would be the first person she contacted about new music. He also posted some rather cryptic images on Instagram of a recording studio, which was highly speculated to be either for Coldplay or Adele (Coldplay recently released a new album that Epworth served as a producer on). In addition to this, Rick Rubin, who produced several tracks from 21, is supposedly doing an hour-long interview tomorrow that many Daydreamers believe he will confirm whether or not he has worked with Adele on new music in.
Two weeks ago, we spoke exclusively with music industry insider Paul Moss about new music from Adele. He confirmed that the album was registered without a title yet and could be released anywhere from now until June of 2015, with XL Recordings currently indicating a January 2015 release because they are unsure if they will be happy with the final product, however, a lead single is guaranteed for this year as long as all goes well. It is interesting to note that word of a surprise release came two weeks after Paul Moss confirmed the album was registered with no specified title or release date yet. We are currently investigating whether or not this is true and will keep you updated as more details become available.
So, what do you think? Do you want Adele to surprise release the new album? Do you even believe it's done? Sound off in the comments below!
Read more of what the source had to say here.
Update: In a recent interview, the Chairman of Columbia Records (the record label that distributes Adele's music in the US) confirmed that Adele will not be surprise-releasing her album. Prior to this, he mentioned that one or two huge artists could be releasing this year, and when the interviewer asked if Adele was one of them, he simply stated that there was no release date set for her album yet, but that it was "doing well". Well... Sounds promising! We'll keep you updated on all things related to 25 as more details become available!